If you're an entrepreneur who markets products, services or events online...
How much time, effort and stress do you pour into the process of writing your sales pages? ... Because you insist on a message that's authentic, valuable AND effective?
Here's How to Escape Copywriting HELL and Get Relief!
– A Sales Page Copywriting System Created by Marketing Strategist and Copywriter, Karri Flatla
Writing sales copy is excruciating, isn’t it? Unless you’re a professional copywriter, nothing ruins the excitement of a launch or new offer like the dreaded task of writing your sales page.
You want to create a resonant message that CONNECTS to readers and encourages the right ones to buy (or sign up). But you DON’T want to sound like a used car salesman (who never stops yapping).
Yet there isn’t really a tried-and-true way to write a sales page. So when it’s time to launch a new product, service or event, you just wing it and hope for the best. You hope you sound authentic. You hope your right people “get it.” You hope for conversions.
I’ve written countless pages of web copy (maybe hundreds) and here’s what I know:
- Pushy, long-form sales letters SUCK to write and suck even more to read.
- Copywriters charge a fortune to write a long copy sales page, placing inordinate risk on YOU.
- Yellow highlighter is so 2005.
- "Short copy" fits entrepreneurs (and their readers) much better.
- Short copy CAN convert if you know how to go about it.
Would you agree that it's time to change the game?
Sales Page Relief is a Step-by-Step System (with Templates!)
That Will Help You Ditch the Dread of Writing Copy for Good.
Whether it’s today, tomorrow or a month from now, eventually you’ll have to write another sales page. You can pay a copywriter thousands to do it for you (and it still might not be right), or you can use Sales Page Relief and end the misery for once and for all.
Here’s how the SPR copywriting system will change your marketing campaigns for the better:
- Get your sales page copy finished in a matter of hours, not weeks.
- Know what to say and where to say it using “plug-and-play” worksheets and templates.
- Sidestep writer’s block completely. (If you can talk about your offer, you can write a sales page.)
- Never again drone on and on, forcing readers to scroll for a price and a Buy Now button.
- Move to market fast with language you can repurpose across various media (email/twitter/Facebook).
- Stand in your integrity with an offer that honors pain, trust, attention and time.
- Create a message that’s easy to understand and doesn’t cloud readers’ judgement.
- Boost conversions with "conversational" methods that feel natural and authentic.
Sales Page Relief: What IS It Exactly?
This is a modular, plug-and play system for writing sales pages. That means you can use every single section of the guide or you can “jump in where you need help.” The method goes something like this:
Brainstorm => Answer Questions => Copy and Paste => Edit => Review => Rock Your Sales Page.
And it's all color-coded for your plug-and-play pleaure! So, straight from the Table of Contents then:
SECTION 1: Passion Play: Connecting to the Heart – and Edge – of Your Offer
- Includes 3 pre-copy questionnaires, one for left-brainers, one for right-brainers, and a "Coffee Chat" method for "talkers." Pick the one that fits your communication style best!
SECTION 2: Puzzle Play: Fitting All the Pieces Together with an Offer Appraisal
- My exclusive A.P.P.R.A.I.S.A.L. system for ensuring your offer is complete and ready for the big time. This section ALONE will help you avoid hours and hours spent rethinking and rewriting copy that's not working.
SECTION 3: Plug-and-Play Templates: Moving the Pieces Around to Create Easy Sales Pages
- Includes 2 plug-and-play templates for writing short, conversational copy, including “The Shortie” (one-page) and “The Mini” (mini website).
- Also includes a short script for those who want to supplement their copy with video.
SECTION 4: Word Play: Revving Up Your Short Copy Sales Page
- My personal, road tested rules for retooling and revving up blah copy. Go from so-so to sexy with these easy edits!
SECTION 5: Playing to a Crowd: Marketing Your Sales Page
- Additional plug-and-play templates and writing prompts for email broadcasts, a preview call opt-in page, and twitter and Facebook micro posts.
SECTION 6: Dressing the Part: A Final Primp ‘n Audit
- A handy, anytime-anywhere Sales Page Checklist that covers everything from headlines to usability to structure and everything in between. Don't go to market without this checklist!
Appendix I: The Mobile Mini
- A special bonus template for bleeding edge folks who are testing mobile markets.
Appendix II: Additional Tools to Help You Edit, Polish and Pretty Your Sales Page
- Go the extra mile with a list of recommended online tools and resources for putting together your campaign more easily.
The Sales Page Relief Product Package Includes:
Ebook + Fillable Worksheets and Templates (PDF)
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The Sales Page Relief copywriting system contains:
(1) A 90-page ebook that walks you through each Section outlined above.
(2) Companion worksheets and templates in a fillable PDF format you can use again and again.
Both files are delivered by way of digital download. |
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Aready Decided This is for You?Sales Page Relief is Just $297 USD |
It’s Time to Take the Stress and Misery From Writing Sales Copy.
It’s Time for SHORT Copy That Feels REAL and On-Point!
But in Case You Still Have Questions About this System …
I’ve been writing copy for over 5 years and have worked with all kinds of entrepreneurs, including some of the top coaches and consultants working online today. Even the best and brightest among these folks could hardly STAND the process of writing copy. So they outsourced much of the headache to me.
But hiring a copywriter or consultant isn't always practical, is it?
I developed the Sales Page Relief copywriting system to give entrepreneurs like you a true do-it-yourself option, something affordable, easy, principled, and yes, FUN. Sales Page Relief is also for people who NEED to "walk their talk" with their sales pages (instead of feeling embarrassed or disgusted by them).
That said, I realize a "plug-and-play" system for writing SHORT sales pages sorta flies in the face of convention. So let’s tackle those nagging concerns right now:
QUESTION: Writing isn’t my thing. Actually, I hate it. How can I possibly get good at this and enjoy it?
Answer: You don’t have to be a copywriter or even a “good writer” to write a great sales page. All you need is a unique value promise, an audience who wants your solution, and the ability to explain how it works. Sales Page Relief will walk you through the rest, painlessly.
QUESTION: I’ve heard that long copy works better than short copy. How can I be sure this method will get results?
Answer: First, no copywriter can guarantee results, whatever format (or formula) he or she may use. There are too many variables in your business and your marketing, most of which we copywriters can’t control.
That said, the long format that copywriters tend to advocate was borrowed from offline, direct response sales letters and carried over to the web back in the 90s. Today, entrepreneurs working online—especially those with an established tribe—are proving that shorter alternatives can be very effective.
Relationship marketing trends are pointing to shorter and shorter copy all the time!
QUESTION: How much time and effort is the Sales Page Relief copywriting system really going to require?
Answer: Professional copywriters can spend anywhere from a few hours to 10, 20 or more writing and editing one sales page. The Sales Page Relief system is designed to help you create a ready-to-publish draft within about 5-6 hours (plus some mental “rest” time between steps).
The first time out of the gates might take you a bit longer, but you won't be pulling your hair out either. Over time, as you get more comfy with the SPR tools, your efficiency will increase. But even if only use this system ONCE for ONE sales page, you’ll save yourself a lot of wasted time, effort and money.
QUESTION: I've drafted (or published) a sales page. Can Sales Page Relief still help me?
Answer: Absolutely. The Sales Page Relief copywriting system is designed so you can "jump in where it makes sense to jump in." Whether you're staring down the blank page, knee deep in the writing process, or already have something published, SPR has you covered. No matter where you're at in a campaign or launch, the expert tools and guidance in this system will improve your ability to communicate an offer effectively and resonantly.
100% Satisfaction Guarantee
My goal is to provide you a fun, easy and repeatable system for writing sales copy that’s conversational and effective. If you complete ONE sales page with the help of this guide and decide the Sales Page Relief system wasn’t worth every penny (and then some), send me an email within 30 days of purchase and I'll refund your money. Simple.
Shiny Happy People Who've Worked with Karri Flatla,
Creator of Sales Page Relief:
Thanks to Karri’s hands-on skills, support and professionalism, the results of the launch exceeded my expectations. More than 400 people signed up for my live teleclass, and great sales followed.
I couldn’t recommend anyone more highly than Karri.”
~ Janet Goldstein
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I love writing blog posts and articles - I could do it all day (and most days I even get to!). Sales copy? Not so much! With this fun and fruitful writing resource, I got it done AND I feel good about it. Thanks Karri!"
~ Linda Dessau |
Karri knew how to capture and communicate my out-of-the-ordinary vision--and my maverick personality--accurately.
Not only was she a breeze to work with, her copy resulted in a 21% conversion rate.
Karri dug deep to understand me, my business, my goals and how I want to communicate with my target audience. I can tell you as a Sales Expert myself, Karri knows how to 'close' readers with copy!”
~ Carolyn Herfurth |
She provided a long list of excellent suggestions, and I’m certain that the changes we made based on her advice contributed greatly to the success of our campaign. Thanks Karri!”
~ Pete Savage
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“Not only does Karri have an engaging, clear-as-a-bell writing and advising style, she is also incredibly nimble. From guidance with strategic planning to brainstorming the “hook” to drafting great copy, Karri helped me create a campaign that resonated with my growing online audience—and with me.
"I just finished revising the copy for my 'mini site' using the Sales Page Relief templates and guidelines. The resulting copy is easy to understand and resonates with my writing style. Furthermore, I know that the words on the page accurately and honestly convey the value that my Club members receive from my program.
“You know that feeling when you meet someone and they totally 'get' you'? That was my experience with Karri when I hired her to help me promote my first online event. 
“When we needed to make some changes to our sales page in the middle of the campaign, I immediately thought of Karri Flatla. Why? Because I so admire her commitment to ‘authenticity’ in marketing. Stop Stressing Over What to Say and How to Say It.
Sales Page Relief Is Your New Copywriting Secret Weapon!
With the Sales Page Relief copywriting system at your side, you can't mess up. Consistently and EASILY connect with your core message and write sales pages that are resonant, REAL, and effective. Just like you.
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Sales Page Relief is Just
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You'll receive your Sales Page Relief ebook and worksheets shortly after payment completion. |
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PS: Yes, of course I used the Sales Page Relief copywriting system to write this sales page. Isn't it great that you can now do the same for yourself? Now go on ... try Sales Page Relief. And get that sales page done!
© 2011 Karri Flatla & snap! web marketing solutions
Box 29023 RPO Highlands, Lethbridge, AB T1J 4Y2 CANADA
Phone 403.394.6699